Flashy is perfect for Broadway and Vegas, but when it comes to designing a credible website for your business, bigger and better is not necessarily worth the investment. According to a consumer survey performed by the sales and marketing gurus over at Hubspot, 76% of survey participants ranked ease of use
Creating a Website Your Audience Will Love Read More
Hourly billing is top dog in the world of service pricing, but has it earned its stripes from being the most effective approach or because it’s what has always been done? It certainly makes sense to bill by the hour for more condensed projects (think typical auto repair jobs). On the other hand, you wouldn’t expect to pay by the hour
Why We Use Buckets to Price Our Projects Read More
October has been a busy month for the Azul Arc Atlanta team as we balance our regular tasks with outside events. Our latest adventure? The 5th Annual SouthWiRED Conference (previously Digital Atlanta). This week-long gathering had so many amazing speaker sessions and topics that we had to divide and conquer just to touch on a few!
Azul Arc Takes On SouthWiRED 2014 Read More
It’s open source, it’s free, and it’s saved us from more than one stress-induced headache. Meet PhoneGap, the app-building framework that helps eliminate the need for time intensive (and often expensive) platform conversions.
Up In Arms Over App Conversions? PhoneGap Can Help Read More
In the digital world, deployment refers to the action of moving a website from a private workspace over to a live, publically viewable domain. It is a crucial step in the project process, as weeks of design and development can instantly be put to waste by errors made during the last few hours of deployment.
How to Prep for Your Next Website Deployment Read More
Roughly one month ago, the Technology Association of Georgia (in partnership with Mobility Live!) kicked off its first annual Hack-Back Invitational. Twenty teams representing over a dozen different Atlanta-based agencies — including us! — took up the challenge of creating everything from responsive websites to augmented reality installations for three amazing local nonprofit organizations.
Recap: Mobility Live’s First Annual Hack-Back Invitational Read More
How you structure your day-to-day activities can make a huge impact on your own personal success, but getting up at the crack of dawn and eating your Wheaties won’t make your team more productive. At Azul Arc, we do our best to improve the productivity of every person on our team. Here are some of the strategies that we use regularly to stay on track
5 Ways to Improve Team Productivity Read More
![Crowdfunding and the Capital Journey [Presentation]](https://azularc.com/wp-content/uploads/2014/08/IMG_20140820_134310699-1024x576.jpg)
A big “thank you” goes out to the Southwest Gwinnett Chamber for hosting our crowdfunding lunch and learn session today! It was great to see so many new faces and to be able to offer assistance to those looking for a more strategic way to raise funds for their business.
Crowdfunding and the Capital Journey [Presentation] Read More
Wondering if crowdfunding is the right route for your business? Join Davin Green, our Director of New Projects, for a lunch and learn session at the Southwest Gwinnett Chamber on August 20th, from 11:30AM-1PM. He will be discussing how to leverage online marketing and social media to create your “crowd.”
August Crowdfunding Lunch & Learn Read More
Design thinking has gained momentum over the years as an effective approach to solving problems and developing quality products and services. This may sound like a fairly standard workplace strategy, but what sets it apart from others is the transition from asking how businesses can sell something to asking how they can solve something for their clients.
APPLYING DESIGN THINKING Read More
