Digitally-savvy buyers are empowered with more knowledge today than ever before. Sales teams need solutions that are relevant and effective in the new world of business negotiation. Think! Inc. is a negotiation consultancy, helping Fortune 100 sales teams anticipate and counter buyer behavior. This proprietary technology is a tool that houses, distributes and updates the Think! expertise that negotiators need to compete. The web application can use Salesforce data, or integrate natively with Salesforce to provide the best experience for Think! clients.

Azul Arc worked alongside the leadership team to design, build, and manage a platform which Think! uses to teach and strategize with their clients. The customizable web application uses client inputs, combined with Think!s exclusive negotiation tactics to provide an approach on a per prospect, client, or opportunity basis to address 97% of buyer behavior.