Define. Research. Ideate

It all begins with an idea. Your idea to make your life, your business, or your customer’s life easier. We work alongside you to outline a digital product strategy that meets your business needs and ultimately creates the best user experience.

By utilizing our technology expertise, our team of user researchers, designers and developers can form and shape your original idea into a translatable concept and prototype.

This all encompassing initial step gives our team an understanding of you, your needs, your competition, your customers, and your product. Through steps like user research and observation, stakeholder interviews, and market research, our team outlines your options to shape your digital product strategy.

Case Studies

OSAH e-Court
Our challenge with OSAH was to improve the user experience of an essential tool that is used by employees all day, every day. Extensive user research and testing made this project a success.
OSAH e-Court
Our challenge with OSAH was to improve the user experience of an essential tool that is used by employees all day, every day. Extensive user research and testing made this project a success.
Panolam
While undertaking a significant website redesign with Panolam, our strategy phase allowed us to not only improve the site flow and hierarchy but also stay ahead of the competitive landscape.
Panolam
While undertaking a significant website redesign with Panolam, our strategy phase allowed us to not only improve the site flow and hierarchy but also stay ahead of the competitive landscape.

Our Process

Research

This all encompassing initial step gives our team an understanding of you, your needs, your competition, your customers, and your product. Through steps like user research, stakeholder interviews, and market research, our team outlines your options.

Ideation

Our collaborative process includes you throughout the project. This step helps us formalize your needs and our recommendations through a hands-on strategy workshop.

Wireframing & Prototypes

This is where the fun begins! Through our research and ideation, we begin to put drawings and sketches together to work through an initial prototype to bring your idea to life.

Testing

A key stage of any process, testing allows us to put our initial functionality and user flows to the test. With a prototype or sketches, we engage you and your key stakeholders in making sure all considerations and resource needs are met.

Technologies and Frameworks

Adobe Photoshop

Illustrator

Sketch

Balsalmiq

Invision

Marvel

  • “Azul Arc’s professionals listened carefully, explored in-depth, studied our business requirements, identified and met key stakeholders, and designed immaculate solutions with seamless professionalism. Their business approach was impressive.”

    Michael Malihi, Chief Judge, Office of State Administrative Hearings