As a leader in the commercial building and home improvement industries, and the largest manufacturer of packaged concrete and cement mixes in the US, QUIKRETE wanted to better connect and engage with consumers. Allowing both dealers and contractors to quickly search for products in the palm of their hand, was made a reality with the QUIKRETE mobile app.
Available for both iOS and Android, the custom mobile app gives users the ability to find the right products for their job, calculate the quantities needed, locate distributors, and find ‘How To Videos’ for more information. With a vast amount of product detail, QUIKRETE needed an equally accessible administrative portal that would allow for dynamic changes. Our development team used WordPress CMS to power the backend, and we developed the unique APIs to connect the admin portal to the application.
Ultimately, creating a user-friendly, consumer-facing app led to increased customer engagement and brand loyalty as well as offered an additional channel for pushing out new product updates and branded content.